Monday, 22 February 2010

Challenging your belief or stance

Beliefs are the makeup of our knowledge, views, culture and norms. As individuals or tribes, our actions are a direct translation of our beliefs. For example, you shake hands with another stranger as a belief of goodwill (I hope at least on your part). Brands try to shape your beliefs about them through advertising and other marketing activities.

It is a fact that we depend a lot on our beliefs and took it for granted. Questioning your beliefs can be fundamentally unnerving. Post September 11, it took a while for Americans to change their beliefs about homeland security. Beliefs are sometimes radically shaped by circumstance. Here are some beliefs that have been shaped over the last decade.

1) Commercialization of space travel. Virgin Galactic
2) Electronic books changing the entire publishing industry.
3) Consumers telling brands what to do.
4) You can make a living out of publishing your life online.
5) Designer office chairs that can cost up to S$2,000 each.

You can probably think of more.

Your beliefs or stance of the world is a powerful subconscious inner voice that guides and alters your decisions and actions. At the same time, altering these deep seated beliefs can potentially impact your lives. One of the most powerful result of changing your beliefs is to solve difficult sticky situations and problems. Relationships, careers and health. Taking a alternative discourse to solve them. In short, changing your stance for the better.

In the book Integrative Thinking, Roger Martin challenge readers to review and change your stance. Has it stifled your thinking and vision? If it is, probably time to reassess and think about reshaping it. Your own beliefs might be the single greatest barrier and tool for creative thinking. In the business world, changing stance can help deliver better experiences for customers or tribes. For example, if we change our beliefs that a hair salon can do more than hair related services, this business model will not look for other complementary services like pedicure and manicure services.

Engaging a coach might be a possible avenue. Here is Enrico Varella & Associates where change development is carefully shaped and mentored in the hands of experts.

Please leave your comments, if any.

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